Category Archives: marketing
Update: MapMyRun and Online Brand Management
Hello everyone! First things first – I apologize for my absence the past week and a half or so. Between the internet being out at home, and a pretty terrible cold, I’ve been out of commission. Anyway, I have a … Continue reading
Filed under blogging, case studies, crm, marketing
PR vs. Advertising – Sharing the Social Media Pizza Pie
Recently I’ve come across a good deal of commentary on who should “own” social media — PR agencies vs. advertising agencies. Although the topic has been tossed back and forth throughout the past few years, it is definitely on the … Continue reading
Filed under advertising, marketing, pr, social media, traditional media
Wouldn’t It Be Great If….
Happy New Year, everyone!! After a much needed break for the holidays, it’s time to go back to work tomorrow. Although I took this time to shut my brain down for a while, I took note of a few meandering … Continue reading
Filed under marketing, social media, social networks
eBay Giftcard Giveaway – Hollywood, CA
Today on vacation with my family in Hollywood, CA, between the famous-yet-touristy Grauman’s Chinese Theater and Ripley’s Believe It or Not Museum, we passed an eBay street team. They were handing out free reusable branded tote bags with “green” holiday gift suggestions available on the … Continue reading
Filed under case studies, giveaways, marketing, promotions
The Flyer’s Collection – JetBlue
I came across JetBlue’s newest campaign — the Flyer’s Collection — the other day in the subway. It caught my eye immediately because of the holiday look and feel (I’m a Christmas junkie!) and the unusual products they were “advertising.” … Continue reading
Filed under advertising, case studies, marketing, social media
Introductions
Well, here is my very first post in my brand new blog. Hello out there! It’s about time. I have decided to start this blog for a multitude of reasons, but most importantly due to the fact that I am … Continue reading
Filed under gen y, marketing, social media, social networks